Adorable Religion The Theology of Cuteness
The intersection of religious expression and the aesthetics of cuteness, or “kawaii” culture, represents a profound and under-examined theological shift. Far from superficial, the deliberate adoption of adorable imagery—from plush saints to anime-inspired deities—constitutes a sophisticated evangelism strategy targeting a generation steeped in visual, digital media. This movement, which we term “Adorable Religion,” leverages cognitive…
